What a great invention. Instead of only keeping one beer cold within reaching range of the camp chair why not 6! Great to take your beers or softdrinks in to parties and social events where the usual deal is rocking up with a 6er in an old supermarket shopping bag. Now you can show up all of your mates with this stubby holder. Made in washable neoprene it can also double as a sick bag for the kids on those long trips, or when you've had a few too many yourself.
